Gucci

Gucci fragrance has moved a long way from the classic designer template. Bloom is the modern signature, a white-floral tuberose that reads as vintage and contemporary at once, and Bloom Intense pushes it further.

The collection covers the Guilty line including the Elixir versions, the Flora Gorgeous series in orchid, magnolia and jasmine, Bamboo and Tears Of Iris. Worth reading the notes rather than assuming these follow the usual designer formula.